Research and company reporting

Creative Planning agrees to acquire RVK, expanding institutional consulting

The September agreement concerns an institutional consultant advising roughly $4.3 trillion. Creative Planning’s announcement expects a January 2027 closing, subject to conditions and approvals.

By RIA Signals · Published · Sources checked September 30, 2026

Source announcement:

An agreement with a future expected closing

Creative Planning announced a definitive agreement to acquire Portland-based RVK on September 15, 2026. Its announcement expects the transaction to close in January 2027, subject to customary closing conditions and regulatory approvals. Financial terms were not disclosed.

This report reviews that September announcement. The cited evidence establishes an agreement and expected timetable; it does not establish a completed acquisition as of this source check.

Sources: [1] Creative Planning’s RVK agreement announcement.

The institutional business behind the headline number

RVK advises just over 200 institutional clients with approximately $4.3 trillion in assets, according to the announcement. Its consulting includes investment policy, allocation, manager research and governance work. Creative Planning says RVK’s existing management will continue to lead the business.

Assets under advisement describe a different scope from the regulatory assets managed by one legal adviser. An acquisition announcement’s advised-assets figure cannot be added to an ADV total to produce a comparable regulatory AUM ranking.

Sources: [1] Creative Planning’s RVK agreement announcement; [2] Creative Planning LLC Form ADV.

Why the wealth-focused list uses a different screen

Creative Planning LLC’s checked July 10 Form ADV reports $295,568,603,071 in total regulatory AUM. The individual and high-net-worth individual categories together represent 62.24%, below our selected wealth-focused comparison’s 75% threshold.

The asset screen answers a narrow question about that legal entity’s reported client mix. It does not imply that Creative Planning lacks a substantial wealth-management business, and it does not replace reporting on its institutional acquisition strategy.

Sources: [2] Creative Planning LLC Form ADV.

Source footnotes

  1. Creative Planning’s RVK agreement announcement

    September 15, 2026; agreement, advised assets, management and expected January closing; checked September 30.

  2. Creative Planning LLC Form ADV

    July 10, 2026 filing checked September 30; Item 5.D.(3) and 5.F.(2), PDF page 88.

Read our reporting methodology and Form ADV guide. Send editorial corrections to corrections@riasignals.com.