AUM CHANGES

Private Advisor Group reports $57.7B in regulatory AUM; 35 firms show changes

Private Advisor Group, LLC reports $57.7B in regulatory AUM in its latest Form ADV filing, up $13.4B from $44.3B in its prior filing; comparisons across 35 firms were observed Oct 1, 2026.

By Claire Bennett··2 min read

Reported regulatory AUM: before and after

35firms with verified reported regulatory AUM changes

Previous reportLatest report

PRIVATE ADVISOR GROUP, LLC
$44.33B$57.70B
EQUITABLE ADVISORS, LLC
$42.48B$47.26B
PROSPERA FINANCIAL SERVICES, INC.
$12.44B$14.39B
FLEXSTONE PARTNERS, LLC
$5.30B$7.20B

Bars are scaled within each firm. Selected largest dollar changes · all qualifying firms in the article table. Reported differences do not measure asset flows.

Private Advisor Group, LLC reported $57.7B in regulatory AUM in its latest Form ADV filing, dated September 30, 2026 — up $13.4B from the $44.3B in its prior filing on September 24, 2026, a 30.17% difference between the two reported amounts.

Comparisons for 35 firms with comparable, exact reported regulatory AUM differences were observed October 1, 2026. These figures are reported regulatory AUM from Form ADV, not necessarily a firm's total AUM. The differences are between amounts stated in each firm's latest and earlier filings, not measured asset flows, and the observation date does not date any asset movement. October 1 marks when the comparisons were observed, not when the firms filed.

Equitable Advisors, LLC reported $47.3B in regulatory AUM in its September 30, 2026 filing, up $4.8B from the $42.5B in its September 11, 2026 filing — an 11.23% difference between the reported amounts.

Prospera Financial Services, Inc. also filed on September 30, 2026, reporting $14.4B in regulatory AUM, up $2.0B from the $12.4B it reported a year earlier, on September 30, 2025 — a 15.70% difference between the reported amounts.

Two advisers whose earlier filings were dated in the spring also posted sizable differences in their latest filings, both dated September 30, 2026. Flexstone Partners, LLC reported $7.2B in regulatory AUM, up $1.9B from the $5.3B in its March 30, 2026 filing, a 35.78% difference. Bedford Ridge Capital reported $3.8B in regulatory AUM, up $1.2B from the $2.6B in its March 31, 2026 filing, a 44.24% difference.

Maridea Wealth Management posted the steepest percentage difference among the firms named here: its reported regulatory AUM rose 105.65%, from $958.7M in its August 14, 2026 filing to $2.0B in its September 30, 2026 filing — a $1.0B difference between the reported amounts.

All firms with verified reported regulatory AUM changes

Complete qualifying firm list for observations Oct 1, 2026. Dollar and percentage changes compare reported Form ADV amounts; they do not measure flows. 2 comparisons without two exact reported amounts are excluded.

Showing rows 26–35 of 35. The CSV contains the complete table.

FirmCRDPrevious reported regulatory AUM (USD)Latest reported regulatory AUM (USD)Change in reported regulatory AUM (USD)Change (%)Previous filingLatest filingObserved
Qapital Invest, LLC28376242,060,000 USD52,200,000 USD10,140,000 USD+24.11%01/30/202609/30/202610/01/2026
Sarona Asset Management Inc.160963363,004,507 USD339,154,831 USD-23,849,676 USD-6.57%01/06/202609/30/202610/01/2026
SKM Wealth Management, LLC33737328,770,061 USD34,455,995 USD5,685,934 USD+19.76%03/19/202609/30/202610/01/2026
Tradewell Tax & Financial332473275,849,950 USD320,440,000 USD44,590,050 USD+16.16%05/08/202609/30/202610/01/2026
Urban Financial Advisory Corporation1100571,275,389,164 USD1,493,295,703 USD217,906,539 USD+17.09%07/30/202609/30/202610/01/2026
Vitale Wealth Management284112101,800,136 USD117,011,741 USD15,211,605 USD+14.94%04/28/202609/30/202610/01/2026
Wedbush Fund Advisers, LLC3340571,021,187,354 USD1,065,764,997 USD44,577,643 USD+4.37%04/16/202609/30/202610/01/2026
Western Growers Financial Services115115115,585,156 USD153,818,093 USD38,232,937 USD+33.08%01/22/202609/30/202610/01/2026
Winslow Drake, Inc.28663863,164,612 USD69,821,843 USD6,657,231 USD+10.54%04/22/202609/30/202610/01/2026
Xantos Labs, LLC3020053,328,218 USD6,234,378 USD2,906,160 USD+87.32%01/14/202609/30/202610/01/2026

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